AI role play for the pharmaceutical and healthcare sector
Your medical reps and technical sales teams practise medical visits, product launches and difficult questions with an AI avatar, taking care with every message.
Voice simulation
On this page
The conversations that matter most
They are the ones your team has every week and the hardest to practise without a customer in front of them. With AI Role Play they are rehearsed by voice, with an avatar that reacts to what is said.
Getting the key message across in a few minutes to a healthcare professional in a hurry.
Mastering features and benefits before the first visit.
Answering with data and without going beyond the approved information.
Defending the proposal to a hospital or a purchasing group.
Answering when the customer compares you with a cheaper alternative.
What the feedback assesses
At the end of each conversation, personalised and objective feedback arrives. For this industry we usually start with these modules, and others can be chosen:
Do you answer questions about your product or service with confidence?
Do you avoid the words and messages you must not use for commercial or compliance reasons?
Do you adapt the message to the other person? Are you clear and concise?
Do you get all the key messages of your presentation across?
Scenarios to start with
Three conversations from the library that fit pharma and healthcare. Each one adapts to your product and your customers.
SalesBy voicePresentation to a committee
Carmen, Head of Operations. She leads the three-person committee that decides this month.
See scenario →
SalesBy voicePrice objection
Marta, Head of Procurement. Industrial company comparing three suppliers.
See scenario →
SalesBy voiceDiscovery call with a CFO
Elena, Chief Financial Officer. Services company with 400 employees. She has 20 minutes.
See scenario →Game Strategies in pharma and healthcare
AI Role Play is a Game Strategies product, and Game Strategies has spent 20 years training teams with simulators. In this industry there are published case studies like these:
Training cost savings of close to 58% · 760 people · 98% completion
NPS of 100 · 100% applicability
These case studies are from other Game Strategies solutions (training video games and simulators), not from AI Role Play. The only published AI Role Play case study is that of an insurance sales network. See the AI Role Play case study.
How it adapts to your company
- Type of role play and modules. Sales meeting, presentation, objection handling or product knowledge, and what the feedback assesses.
- Avatar and setting. Hyper-realistic or animated, from the library, in your team’s language.
- Your information. Product, company and ideal customer, with their interests, questions and objections.
Frequently asked questions
How do you make sure they don’t say something that isn’t approved?
With the forbidden messages module: you define the claims that can’t be made for policy or regulatory reasons, and the feedback flags when they come up in the conversation.
Can I adapt the conversations to my company?
Yes. You define the other person’s profile, describe your product or service and add interests, questions and objections so the simulation feels like your team’s real conversations.
In which languages can people practise?
In Spanish, English, French, German, Italian, Portuguese, Dutch and Chinese.
