AI role play: medical sales visit
Isabel sees you between two patients. She knows the competitor’s treatment, has doubts about a recent study and wants specific answers in very little time.
Voice simulation
In this scenario
The situation
Isabel sees you between two patients. She knows the competitor’s treatment, has doubts about a recent study and wants specific answers in very little time.
Get the approved key messages across, answer her questions with data and stay within what the authorised product information allows.
What makes it hard
- She only has five minutes and interrupts you.
- She asks about uses that aren’t in the summary of product characteristics.
- She compares it with the treatment she already prescribes.
What the feedback assesses
When you hang up, AI Role Play analyses the conversation and returns personalised, objective feedback, with strengths and areas for improvement. In this scenario, these modules are assessed:
Do you answer questions about your product or service with confidence?
Do you adapt the message to the other person? Are you clear and concise?
Do you avoid the words and messages you must not use for commercial or compliance reasons?
Do you dominate the conversation or let the other person talk and voice their doubts?
Sample conversation
This is how it might start. It’s an example: in the simulation, the avatar reacts to what you say, so every conversation is different.
Live this conversation before you have it for real.
Repeat it as many times as you need, get feedback at the end and arrive at the real meeting with your answer rehearsed.
Adapt it to your company
- The other person’s profile. Industry, role, pain points and communication style.
- Your product or service. What your team has to explain, with its key messages.
- The context of the conversation. The customer’s interests, questions and objections, so your team doesn’t know which one is coming.
Further reading
- Sales enablement when everyone tells a different story: how to align the sales message without more manuals
- Active listening in sales: what it is and how to improve it
- Consultative selling: what it is and how to apply it step by step
Frequently asked questions
What does the feedback assess in this scenario?
In this example, product knowledge, message clarity, forbidden messages and conversation balance. You can choose which modules are assessed in each role play.
Can I adapt this scenario to my company?
Yes. You define the other person’s profile (industry, role, pain points and communication style), describe your product or service and add interests, questions, objections and context to make the simulation as realistic as possible.
Can I change the avatar and the setting?
Yes. You choose the avatar from the library, hyper-realistic or animated, and the background. If you need a specific background, you can request a custom one for your company.
In which languages can people practise?
In Spanish, English, French, German, Italian, Portuguese, Dutch and Chinese.
