AI role play: feedback to an underperforming sales rep

Daniel was one of the best on the team, but he’s been below target for three months. You need to talk to him before the end of the quarter. He thinks the problem is the territory you assigned him.

Feedback conversation Leadership By voice · 8 languages
AI avatar: Daniel, a sales rep on your team Voice simulation
Daniel, a sales rep on your teamThree months below target, after a very good year.
In this scenario

    The situation

    Daniel was one of the best on the team, but he’s been below target for three months. You need to talk to him before the end of the quarter. He thinks the problem is the territory you assigned him.

    Your goal

    Describe the facts without judging, understand what is going on and agree two or three concrete commitments with him.

    What makes it hard

    • He gets defensive and blames the territory.
    • He compares himself with other people on the team.
    • If you sound like you’re lecturing, he stops listening.

    What the feedback assesses

    When you hang up, AI Role Play analyses the conversation and returns personalised, objective feedback, with strengths and areas for improvement. In this scenario, these modules are assessed:

    Conversation balance

    Do you dominate the conversation or let the other person talk and voice their doubts?

    Use of questions

    Do you use open questions? Do you ask enough questions?

    Message clarity

    Do you adapt the message to the other person? Are you clear and concise?

    Speaking pace

    Do you speak at the right pace? Do you know how it affects the other person’s perception?

    Sample conversation

    This is how it might start. It’s an example: in the simulation, the avatar reacts to what you say, so every conversation is different.

    Daniel, a sales rep on your team · Feedback conversation
    DanielI know what this is about. But with the territory I’ve been given, it’s impossible to hit target.
    YouI want to understand it properly. You’ve been below target for three months, after a very good year. What has changed for you?
    DanielYou took away my two big accounts and gave me a new area.
    YouIt’s true the change was big. Apart from the territory, is there anything else you’re finding hard?
    DanielMaybe I’m making fewer visits. I don’t know where to start with so many small accounts.
    YouWe can work on that. Shall we prioritise ten accounts together this week and review it on Monday?
    Practise it with AI Role Play

    Live this conversation before you have it for real.

    Repeat it as many times as you need, get feedback at the end and arrive at the real meeting with your answer rehearsed.

    Adapt it to your company

    1. The other person’s profile. Industry, role, pain points and communication style.
    2. Your product or service. What your team has to explain, with its key messages.
    3. The context of the conversation. The customer’s interests, questions and objections, so your team doesn’t know which one is coming.

    Further reading

    Frequently asked questions

    What does the feedback assess in this scenario?

    In this example, conversation balance, use of questions, message clarity and speaking pace. You can choose which modules are assessed in each role play.

    Can I adapt this scenario to my company?

    Yes. You define the other person’s profile (industry, role, pain points and communication style), describe your product or service and add interests, questions, objections and context to make the simulation as realistic as possible.

    Can I change the avatar and the setting?

    Yes. You choose the avatar from the library, hyper-realistic or animated, and the background. If you need a specific background, you can request a custom one for your company.

    In which languages can people practise?

    In Spanish, English, French, German, Italian, Portuguese, Dutch and Chinese.

    From example to your team

    Now you know how it starts.
    Now, practise it.

    In a demo, we’ll show you what this scenario would look like with your product and your customers.

    Book a demo →