AI role play for industrial sales teams
Your technical sales reps practise conversations with engineering and procurement, price negotiation and proposal presentations with an AI avatar.
Voice simulation
On this page
The conversations that matter most
They are the ones your team has every week and the hardest to practise without a customer in front of them. With AI Role Play they are rehearsed by voice, with an avatar that reacts to what is said.
Answering detailed product questions without losing the commercial thread.
Defending price and terms under pressure from a procurement department.
Explaining the proposal to several people with different interests.
Aligning goals, terms and messages with the distribution network.
Handling after-sales without committing to deadlines that don’t depend on you.
What the feedback assesses
At the end of each conversation, personalised and objective feedback arrives. For this industry we usually start with these modules, and others can be chosen:
Do you answer questions about your product or service with confidence?
Do you handle every objection with the right arguments?
Do you get all the key messages of your presentation across?
Do you uncover the customer’s needs, concerns and interests with strategic questions?
Scenarios to start with
Three conversations from the library that fit manufacturing. Each one adapts to your product and your customers.
SalesBy voicePresentation to a committee
Carmen, Head of Operations. She leads the three-person committee that decides this month.
See scenario →
SalesBy voicePrice objection
Marta, Head of Procurement. Industrial company comparing three suppliers.
See scenario →
SalesBy voiceDiscovery call with a CFO
Elena, Chief Financial Officer. Services company with 400 employees. She has 20 minutes.
See scenario →Game Strategies in manufacturing
AI Role Play is a Game Strategies product, and Game Strategies has spent 20 years training teams with simulators. In this industry there are published case studies like these:
+21.5% sales in 2016 · 500 employees from 10 countries
98% of those trained, motivated · −63% training spend per person
These case studies are from other Game Strategies solutions (training video games and simulators), not from AI Role Play. The only published AI Role Play case study is that of an insurance sales network. See the AI Role Play case study.
How it adapts to your company
- Type of role play and modules. Sales meeting, presentation, objection handling or product knowledge, and what the feedback assesses.
- Avatar and setting. Hyper-realistic or animated, from the library, in your team’s language.
- Your information. Product, company and ideal customer, with their interests, questions and objections.
Frequently asked questions
Does it work for very technical products?
Yes. You upload the product and company information, and the product knowledge module assesses whether the person answers the customer’s questions with confidence.
Can I adapt the conversations to my company?
Yes. You define the other person’s profile, describe your product or service and add interests, questions and objections so the simulation feels like your team’s real conversations.
In which languages can people practise?
In Spanish, English, French, German, Italian, Portuguese, Dutch and Chinese.
